Without repeating exactly what Ian Shepherd wrote on his production advice website, you should really watch this video. I can’t really write much about it that will really do it justice, so it’s probably a good idea if you just watch it first – like I did – and then see what you think about it. As Ian says on his own blog, there’s more to it than first appears. The real message will “shock, surprise and move you.”
Watch it, and then click this link to find out more….
Oh, and please visit Ian Shepherd’s Productionadvice.co.uk too.